For 20 years, I’ve driven impact through design in food & beverage and tech, working in-house at global giants like Coca-Cola, Nestlé, and L’Oréal, with several purpose-driven startups, and consulting for early-stage founders. These experiences have given me an insider’s perspective into the unique challenges at every stage of a business. My varied background has also distilled my purpose.
I specialize in design for diverse companies making a positive impact. If you are:
A female or minority founder launching, scaling, or rebranding their food & beverage business, I would love to work on your packaging and build a brand together that is memorable and stands out on shelf.
A filmmaker or independent studio working on ground-breaking entertainment that highlights the narrative of the immigrant experience, I would love to help amplify your work through design.
A company doing social, economic, and cultural good through its product or service, I would love to help you leave your mark on the world by leading design within your organization.
An agency with a diverse roster of clients looking for someone with big ideas backed by years of client-side experience, I would love to help you pitch those ideas.
Please contact me and let’s get started!
Recommendations
“I brought on Zarreen at two different companies and we’ve worked together for a combined 4 years. She’s one of the most experienced, talented, and organized creative leaders I’ve had the pleasure of working with. She brings her passion and experience as a designer into every project, and she’s led large-scale rebrands and built creative teams and processes from the ground up.”
“When I hired Zarreen I needed someone with great design chops and experience. She was a perfect fit. Zarreen has an extensive background with all facets of design and she made an awesome addition to the marketing design team. She’s a strong designer with an eye for typography and detail. She brought fresh new ideas and helped elevate the marketing branding of Match with her designs.”
“I’ve had the pleasure of working with Zarreen on several projects. She’s not only inspiring and creative, but brings visions to life through her design skills. She can take a client’s direction or recommend her own options. She thinks strategically and professionally and develops final products that make clients very happy. I highly recommend her.”
“Zarreen was my close partner in a few projects at Ride. We led product and engineering together and we were responsible for working together through problems and solutions, presenting it to leadership and pivoting where needed. It was fantastic. She has this eye for details that is very unique. I totally recommend her work as I wouldn’t be able to have to accomplished my work without her incredible design vision and her emotional intelligence, which enabled us to get designs that were much closer to the business goals we had than anything else.”